Easy To Read Format
In today’s multi media environment Architects, Contractors & Specifiers need a quick and easy reference point for products, services and new ideas.
Specification Product Update now offers that and much more with the addition of two new mediums that have been specifically designed to provide
information, in both digital and online formats, enabling Architects, Contractors and Specifiers to source information via their preferred medium.
Specification Product Update’s simple to read format has migrated effortlessly onto a digital platform and it’s popular category system provides an
ideal model for an online web product portal and search engine.
Specification Product Update covers every conceivable Product
Category and is well signposted for ease of reference. Each
advertisement is formatted to a house style in quarter product panels
and includes a quality image of either product, project or new
literature, accompanied by 90 words of text including contact details.
High Volume Quality Response
Since its launch in 1993 Specification Product Update has
consistently generated good quality leads for its advertisers. Over
80% of our advertisers re-book again with us, time after time. We are
constantly being told that leads from Specification Product Updated
have led to actual contracts being placed
For online marketing opportunities please click here >
To view a sample issue please click here >
To request a free subscription click here >
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Publication Dates
Issue 1 (Jan - Mar)
Issue 2 (Apr - May)
Issue 3 (June - July)
Issue 4 (Sept - Oct)
Issue 5 (Nov - Dec) |
CIRCULATION
Specification Product Update’s circulation is constructed from
three distinctive aspects of the Tanner Stiles Publishing (TSP)
database. Published quarterly, the magazine’s circulation
consists of the following:
> Individually Requested readers from Specification Product
Update’s sister title, Specification Magazine.
> All enquirers with a specifying influence that have enquired
through other building related magazines and online directories
within the TSP group in a 12 month period.
> Architects & other key specifiers who are currently working on
live new build and refurbishment projects (Source emap glenigan).
> Specification Product Update’s circulation has increased by
over 30% in the last 12 months thanks to it’s new digital
turn page version which is now requested in this format by
over 7902 specifiers. |
BREAKDOWN
Architects (Inc Technologist/Technicians)
Housebuilders, Contractors & Developers
Quantity & Building Surveyors
Project Managers & Directors
Structural, Mechanical & Electrical Engineers
Interior Designers
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Print
12,001
2,121
1,579
1,802
566
430
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Digital
5,693
422
527
770
270
220
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| SUB TOTAL |
18,500 |
7,902 |
CIRCULATION TOTAL ALL |
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REGULAR FEATURES
Bricks & Blocks
Fire & Safety
External Works
Glass & Glazing
Roofing
Blinds & Louvres
Cladding
Doors & Windows
Curtain Walling
Ironmongery
Health & Safety
Heating & Ventilation
Solar Control
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Brise Soleil & Shutters
Drainage & Plumbing
Structural Metal
Ceiling & Partitions
Finishings
Paints & Stains
Acoustics
Interiors
Flooring
Furniture & Equipment
Lighting
Kitchens & Bathrooms
Software & Design
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MECHANICAL DATA
Type Area
Bleed |
270 high x 200 wide
306 high x 236 wide |
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RATES
All rates quoted are per insertion and include a quarter page
formatted advertisement in the digital edition and a standard bronze
entry on www.specificationproductupdate.co.uk.
1/4 Page Formatted advertisement
1 insertion
2 insertions
3 insertions
4 insertions
6+ insertions |
£500
£450
£400
£350
£300
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Special Positions
1/2 page display below contents page |
£1000
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Cover Positions
(A4 page 4 colour display)
Inside Front
Inside Back
Back Cover |
£1800
£1500
£2000
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Digital Edition
Incorporate flash animation into advertisement
Include Video
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